An intervention comes to revolutionize the Cálem cellars’ tours, with GEMA’s technological support for all the multimedia solutions.
With this major architectural redesign, Cálem has increased the number of visitors, and enhanced its interaction areas with the brand, wines and the production.
Throughout the tour, visitors can now experience solutions like video mapping on a scale model of the Douro Valley, video mapping on a wine vat, interactive walls, a wine portfolio, and interactive games, such as a quiz of food pairing, or a “draw your own wine label” experience.
